A catalog template is an effective sale tool in the market that contains a list of available goods so that it’s quickly understood. Creating this document requires much effort and marketing specialists are aware of this.
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Types of catalog templates:
Let us discuss below the most popular catalog templates;
Supply Catalogs
This type of catalog is used in various business-to-business relationships. This document is used to sell your products or services to customers and other businesses. Generally, the catalog includes the following;
- Your products
- Their respective item numbers
- Pricing
- Contact information
- Shipping information
- Minimum orders
Supply catalogs can come with order forms that clients can use to place their orders. You can also use images to assist clients make their choices easily.
Retail Catalogs
When the products or services would cater directly to the public then businesses use this type of catalog. For such type of catalogs, the design becomes important to grab the client’s attention. In each page, high-quality images of your products or services laid out professionally. This will impress clients into buying. You have to focus on the important areas or “hot spots” of your catalog. This will assist your business in terms of selling your services or products.
Digital Catalogs
These days, in this fast advancement of technology, it is essential that we are now involved with digital catalogs. For your products, having these make it easier for clients to avail of products and services. You can send a digital catalog to clients via emails.
How to make your catalog template?
Here are the steps that you should follow to make your catalog template;
Gather product information
Before purchasing the product, product information assists clients when making their choice. Clients will look for this information when they open the catalog. Include all necessary information about each of the products.
Gather product images
The images are the first ones that someone noticed when they open the catalog. Therefore, you should place the images in such a way that clearly showcasing your product’s features. Hire a professional photographer to get high-resolution images.
Organize your layout
After gathering the information and the images of your products, create the layout of the catalog’s different sections. Hire the services of a professional graphic designer if you have no experience doing this. The professional graphic designer helps you in bringing all of the pieces together to create a readable format.
Make sure that you use attention-grabbing components
You should use design elements and style trends that can catch the reader’s attention. Consider the following popular design styles to get included in your catalog;
- Still-life photos or images
- Vibrant colors
- Illustrative photos
Find out a printing company that offers wholesale printing of catalogs
Search for the services of a professional catalog printing company. Their past quality works will speak for themselves so check them. This makes sure that they will deliver a catalog that will be well-formatted. When creating a catalog, ask the designer to include a “quiet area” of 1/4 inches and a bleed area of 1/8-inches. After you print your catalog, this protects images at the edge of the page from getting cut-off.
Again, recheck the layout. You should also ensure that all of the images you’ve included in the template have a high-resolution.
Send your final design to the catalog printing company
You should make sure that you’ve ordered the pages correctly in one file before sending the final design of the catalog for printing. To deliver the final product, give your printer enough time. Before you have everything printed, it is suggested to request a printed copy.
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Conclusion:
In conclusion, a catalog template is the best tool to indicate what you have to offer in the most effective way. Your well-designed catalog template will reach out to thousands of customers. it will also grab their attention.